Video of the Week – Gary Vaynerchuk
Posted on 13. Mar, 2010 by Jay OHare in Blog, Popular, Video of the Week
I had a blast putting on the Future of Real Estate Marketing conference here in Steamboat. More importantly I was really lucky to meet and interact with a lot of fun, forward thinking people during the day.
I also had a great experience working with Gary & his crew in getting this video together for the conference.
“In this economy?”
Posted on 28. Jan, 2010 by Jay OHare in Competition, Popular
“In this economy?” It’s a phrase I’m hearing over & over again. People and organizations are using this phrase as a blanket statement to say “no,” “stop,” “we can’t.” This phrase has become the catchall to stop the very thing that just might get them out of “this economy.” I don’t buy it. It’s as [...]
Online Marketing for Real Estate – Interview with Paul Reinarz of Rezora
Posted on 01. Dec, 2009 by Jay OHare in Popular, audio
There are plenty of communication tools for real estate professionals to choose from but there are few that are made specifically for real estate and even fewer that are taking advantage of Web 2.0+ technology. Rezora is just that; a new online communications tool designed specifically for real estate that allows brokers to easily communicate [...]
Podcast: Play in new window | Download (Duration: 25:31 — 11.7MB)
Go Ahead – Steal My Laptop
Posted on 12. Aug, 2009 by Jay OHare in Popular, Tech
Things would be ok if you stole my laptop. Yeah, it would be a pain in the butt, I’d have to get a new one & restore backups but I wouldn’t be worried about identity theft and I wouldn’t worry about client’s information getting into the wrong hands. It’s not that I don’t care it’s [...]
Tools of the Day
Posted on 09. Jul, 2009 by Jay OHare in Marketing, Popular
The economy is bad and that is certainly stating the obvious. We’re beginning to see some signs of recovery, which is good but it wasn’t too long ago that we were seeing magazine covers that looked like this: There were other media outlets chanting predictions like “The end is near,” and “Will this be the [...]
Video of the Week – Google & Advertising
Posted on 01. Jun, 2009 by Jay OHare in Popular, Video of the Week
In a world where Google seems to be touching everything, understanding how Google and the ever growing public nature of brands is changing consumer behavior can help you be more competitive and effective. In this 20+ min presentation, Jeff Jarvis offers interesting insight into how to listen to the conversations your customers are having and [...]
Video of the Week – Have a Drink on Me
Posted on 18. Nov, 2008 by Jay OHare in Info, Popular, Real Estate, Video, Video of the Week
Selling Steamboat – eBook
Posted on 26. Jun, 2008 by Jay OHare in Differentiation, Popular, Real Estate
We just released the latest version of our eBook Alterations entitled “Selling Steamboat – 10 ways to think differently about selling real estate in Steamboat.” It’s free so download it, read it, copy it and give it to a friend in need! Alterations – Selling Steamboat
5.5 Questions to Ask Your Web Designer
Posted on 31. Oct, 2007 by Jay OHare in Differentiation, Marketing, Popular, Tech, Web
Anyone looking to get a little nip & tuck or a full blown extreme makeover of their website has a lot of options and a lot elements to consider. Here are 5.5 questions to ask before you get started. The questions are designed to give you insight into a web designer’s thinking. The way we [...]
Search Marketing For Real Estate Part 1 of 3
Posted on 06. Jun, 2007 by Jay OHare in Marketing, Popular, Tech, audio
Audio Interview – Oveview of Paid Search vs Organic Search Les Reaves is the founder of one of the leading search engine marketing companies in the country, Market Square Media. In this first part of this 3-part interview, geared toward brokers, Les discusses the differences between paid search marketing and organic search marketing and why [...]
Podcast: Play in new window | Download (Duration: 8:19 — 3.8MB)
What Our Clients Say
“
Jay O’Hare’s work and vision offers creativity, vision, and strategies to place you at the front of the rapidly changing marketplace. He started my project with amazing four season photography, produced high quality print materials, and is now consulting on web and social media. Jay’s abilities are incredible assets to a small market like Steamboat Springs . Given this range of services, you will also be surprised with the value and fairness in his pricing.”
~ Tony Connell
Wilton Development
Jay O’Hare’s work and vision offers creativity, vision, and strategies to place you at the front of the rapidly changing marketplace. He started my project with amazing four season photography, produced high quality print materials, and is now consulting on web and social media. Jay’s abilities are incredible assets to a small market like Steamboat Springs . Given this range of services, you will also be surprised with the value and fairness in his pricing.”~ Tony Connell
Wilton Development
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Jay O’Hare is the founder and principal of Altera Performance Group, a marketing and technology company in Steamboat Springs, CO. Jay has fifteen years of experience in the internet world beginning with a tiny start up ISP before consulting for some of the largest companies in the world, including HP, OnStar, FedEx and Service Master. Currently, Jay focuses on helping businesses improve through innovative marketing that adds value to both the company and client relationships.
In addition, his passion for photography has translated into an asset he provides clients as well as editorial publications like DCD Home magazine and local businesses in Steamboat, CO.
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