Online Marketing for Real Estate – Interview with Paul Reinarz of Rezora

Posted on 01. Dec, 2009 by Jay OHare in Popular, audio

Paul Reinarz

There are plenty of communication tools for real estate professionals to choose from but there are few that are made specifically for real estate and even fewer that are taking advantage of Web 2.0+ technology.

Rezora is just that;  a new online communications tool designed specifically for real estate that allows brokers to easily communicate with [...]

Podcast: Play in new window | Download (Duration: 25:31 — 11.7MB)

Go Ahead – Steal My Laptop

Posted on 12. Aug, 2009 by Jay OHare in Popular, Tech

Things would be ok if you stole my laptop. Yeah, it would be a pain in the butt, I’d have to get a new one & restore backups but I wouldn’t be worried about identity theft and I wouldn’t worry about client’s information getting into the wrong hands. It’s not that I don’t care it’s [...]

Tools of the Day

Posted on 09. Jul, 2009 by Jay OHare in Marketing, Popular

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The economy is bad and that is certainly stating the obvious. We’re beginning to see some signs of recovery, which is good but it wasn’t too long ago that we were seeing magazine covers that looked like this:

There were other media outlets chanting predictions like “The end is near,” and “Will this be the next [...]

Video of the Week – Google & Advertising

Posted on 01. Jun, 2009 by Jay OHare in Popular, Video of the Week

whatwouldgoogledo

In a world where Google seems to be touching everything, understanding how Google and the ever growing public nature of brands is changing consumer behavior can help you be more competitive and effective.
In this 20+ min presentation, Jeff Jarvis offers interesting insight into how to listen to the conversations your customers are having and benefit [...]

Video of the Week – Have a Drink on Me

Posted on 18. Nov, 2008 by Jay OHare in Info, Popular, Real Estate, Video, Video of the Week

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Selling Steamboat – eBook

Posted on 26. Jun, 2008 by Jay OHare in Differentiation, Popular, Real Estate

Alterations

We just released the latest version of our eBook Alterations entitled “Selling Steamboat – 10 ways to think differently about selling real estate in Steamboat.”

It’s free so download it, read it, copy it and give it to a friend in need!

Alterations – Selling Steamboat

5.5 Questions to Ask Your Web Designer

Posted on 31. Oct, 2007 by Jay OHare in Differentiation, Marketing, Popular, Tech, Web

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Anyone looking to get a little nip & tuck or a full blown extreme makeover of their website has a lot of options and a lot elements to consider. Here are 5.5 questions to ask before you get started. The questions are designed to give you insight into a web designer’s thinking. The way we [...]

Search Marketing For Real Estate Part 1 of 3

Posted on 06. Jun, 2007 by Jay OHare in Marketing, Popular, Tech, audio

Audio Interview – Oveview of Paid Search vs Organic Search

Les Reaves is the founder of one of the leading search engine marketing companies in the country, Market Square Media. In this first part of this 3-part interview, geared toward brokers, Les discusses the differences between paid search marketing and organic search marketing and why [...]

Podcast: Play in new window | Download (Duration: 8:19 — 3.8MB)