Altera Performance Group

Tap Out

Posted on 29. Oct, 2008 by Jay OHare in Create Value, Real Estate

It’s no secret that Steamboat isn’t immune from the economic & real estate downturn. Steamboat is not the real estate utopia many brokers were raving about 16 months ago and a bunch of brokers are wondering where the next sale will come from. There’s still tons of value in Steamboat. The value of Steamboat [...]

Video of The Week – Trulia on your iPhone

Posted on 25. Aug, 2008 by Jay OHare in Create Value, Marketing, Real Estate, Video of the Week

Trulia on your iPhone

Originally uploaded by trulia
Here it is. Location aware real estate search in your pocket, on the go.
One more tool that empowers buyers.
More info here:

www.trulia.com/mobile

“I Love Money”

Posted on 03. Jun, 2008 by Jay OHare in Create Value, Real Estate, audio

Here’s a little clip from the no BS financial guru Larry Winget that really sums things up.

Click the green button to play:

There is such great opportunity for those who think beyond the Pilot & MLS to provide extreme value to their clients & potential buyers.

Provide value first, do what you say & build your brand.

You [...]

Podcast: Play in new window | Download (579.1KB)

Memorable

Posted on 02. Apr, 2008 by Jay OHare in Create Value, Experience, Marketing, Real Estate, Steamboat Springs

I mostly remember either the stuff that was really exceptional or the stuff that was really bad. I remember stuff like Dan from back in 1988, the exceptional Nordstrom sales guy, who mailed me birthday cards. I remember the awful boat rental shop in Lake Powell called “Do Powell” from back in 2003. However, I [...]

Love My Kids

Posted on 12. Mar, 2008 by Jay OHare in Create Value, Experience

I had a family dinner at Rex’s recently and because we have a daughter a key factor in our decision to eat at Rex’s was the fact that they have cool little coloring kits for kids. Princess kits for girls & train kits for boys (I think – we only have a girl).

(Not my kids)

Just [...]

You Deserve More Money

Posted on 13. Feb, 2008 by Jay OHare in Create Value, Money, Real Estate, Steamboat Springs

Just had breakfast with yet another broker complaining about yet another split adjustment by yet another managing broker who refuses to see the light. Desk fees, time in grade, tiered splits, volume splits – the circus goes on & on.
Here is what I see over & over again. I see brokers using their cell phone [...]

Video Of the Week – The Biggest Underserved Markets

Posted on 08. Feb, 2008 by Jay OHare in Create Value, Marketing, Steamboat Springs, Video of the Week

I love Tom Peters! Here’s a 4 minute video about 2 markets he claims are underserved – women & old people

Check it out:

(Click here if you can’t see the video)

If you like the video, here’s a few books I’d recommend by Tom:

Re-imagine!

The Professional Service Firm50 (Reinventing Work): Fifty Ways to Transform Your “Department” into a [...]

Opportunity

Posted on 08. Feb, 2008 by Jay OHare in Create Value, Real Estate, Steamboat Springs

I meet with & talk to brokers just about all day and I see tremendous opportunity for a few brokers. A few brokers who commit to radically changing their game because they realize that
A. They’re not in the Real Estate business.
B. The market/their clients have more choice [...]

Who Owns Silver Spur?

Posted on 09. Jan, 2008 by Jay OHare in Create Value, Differentiation

Who has decided to provide value to the home owners of Silver Spur without expecting anything in return?
Who has spent time getting to know each family in Silver Spur?
Who has created a newsletter specifically tailored to the community of Silver Spur?
Who has created an online presence highlighting the neighborhood of Silver Spur?
Who can convey the [...]

Storytellers

Posted on 18. Dec, 2007 by Jay OHare in Create Value, Marketing

One of the greatest strengths of a marketer is being able to tell a good story. Not a lie or something misleading, but something that resonates with the audience. A good story helps the audience connect with the essence of the issue. Steve Jobs is a brilliant storyteller and his contemporary Bill Gates, not so [...]