Video of the Week – The Future of Marketing
Posted on 25. May, 2009 by Jay OHare in Marketing, Video, Video of the Week
This video (and the whole collection) blew me away. Created by a French musician, the video is a mash-up of completely unrelated videos that have been carefully put together to create something completely new. Sure the music is good but it’s really the availability of all the layers needed to create these vids that’s so impressive. (The whole collection is here.)
At a minimum all these things had to line up: inexpensive video cameras, video codecs, hosting, searching, sharing, editing, the opportunity & desire for people to post the initial vids.
(Click here if you can’t see the video.)
So the question is, what’s available in your world that can be mashed-up to create something completely new and interesting to your audience? I bet if you spend some time exploring you’ll find something of value that’s worth sharing.
As so much of successful marketing moves away from canned, corporate-speak, towards authentic conversations it might make sense to look at opportunities and content that already exist.
Subscribe to this blog & get new posts delivered straight to your inbox!
What Our Clients Say
Working with Jay was great and his ideas are terrific. The finished marketing product was even more beautiful than I had expected and is one of the nicest advertising tools I have ever had the pleasure to be associated with.”~ Kathi Skytta
High Mtn. Sotheby's Realty
Jays Lifestream
-
-
Published Video of the Week – Gary Vaynerchuk.
-
New blog posting, Video of the Week - Gary Vaynerchuk - http://bit.ly/9tdIpV [jayohare]
-
Really nice list: 11 Free Tools for Social Media Optimization http://bit.ly/9VP3A8 [jayohare]
-
Shared Gary Vaynerchuk Video.
Powered by Jay O’Hare
Jay O’Hare is the founder and principal of Altera Performance Group, a marketing and technology company in Steamboat Springs, CO. Jay has fifteen years of experience in the internet world beginning with a tiny start up ISP before consulting for some of the largest companies in the world, including HP, OnStar, FedEx and Service Master. Currently, Jay focuses on helping businesses improve through innovative marketing that adds value to both the company and client relationships.
In addition, his passion for photography has translated into an asset he provides clients as well as editorial publications like DCD Home magazine and local businesses in Steamboat, CO.
Connect with Jay
