Powder Days
Posted on 11. Feb, 2008 by Jay OHare in Differentiation, Real Estate, Steamboat Springs
The good stuff isn’t on the main trails. It’s hidden away in tough places to get to. On a powder day we seek the edges. We try to stay away from where everyone else is. We avoid the tourist areas. As locals we understand and appreciate this. 
I think this same thought process applies in real estate/business. The good stuff isn’t found by blindly following the crowd. It’s not on the “Main Trail.” Try following a maverick into the “business woods” sometime. You’ll be surprised what you find.
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CEO, Smart SEM
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Jay O’Hare is the founder and principal of Altera Performance Group, a marketing and technology company in Steamboat Springs, CO. Jay has fifteen years of experience in the internet world beginning with a tiny start up ISP before consulting for some of the largest companies in the world, including HP, OnStar, FedEx and Service Master. Currently, Jay focuses on helping businesses improve through innovative marketing that adds value to both the company and client relationships.
In addition, his passion for photography has translated into an asset he provides clients as well as editorial publications like DCD Home magazine and local businesses in Steamboat, CO.
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