Good News, Bad News
Posted on 06. Sep, 2007 by Jay OHare in Create Value, Marketing, Tech
The good news is that Google recently updated their “My Maps” service to allow users to embed a map they created into any web page.
The bad news is that Google recently updated their “My Maps” service to allow users to embed a map they created into any web page.
What this means to you is now you have a very rich mapping tool that you can use to display listings and relevant location based content.
And so does everyone else. Most Steamboat Springs realty websites are devoid of any mapping technology that’s worth a crap. Now there’s no excuse. Here is an example map complete with embeded videos that took me less than 10 minutes to create.
Click on a few of the icons, drag the map around and zoom in & out. All done without writing a line of code. Simple copy & paste. (NOTE: You may not be able to see this in an RSS reader so be sure to visit steamboatstories.com to view the map.)
Before this upgrade the learning curve to create a map like this was quite steep. I spent hours translating lats & longs, coding & hacking to get a map to look & function like this.
This is an extremely powerful tool that helps give your clients context and information in a way they are increasingly expecting. Head on over to maps.google.com to create yours. You’ll need a Google account which is free.
Happy mapping!
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Jay O’Hare is the founder and principal of Altera Performance Group, a marketing and technology company in Steamboat Springs, CO. Jay has fifteen years of experience in the internet world beginning with a tiny start up ISP before consulting for some of the largest companies in the world, including HP, OnStar, FedEx and Service Master. Currently, Jay focuses on helping businesses improve through innovative marketing that adds value to both the company and client relationships.
In addition, his passion for photography has translated into an asset he provides clients as well as editorial publications like DCD Home magazine and local businesses in Steamboat, CO.
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